Brand Identity, Packaging, Advertising, Photography, Signage, Print Collateral
Liv-eat
Liv-eat serves as a bastion of healthy eating, offering a diverse range of salads, wraps, and sandwiches to a diet-conscious customer base. After inheriting the brand, our mission was to breathe new life into its identity, infusing it with vibrancy and vitality. We embarked on a comprehensive revitalisation journey, starting with a complete redesign of the logo, reimagining the color scheme, crafting a bespoke typographic system, and infusing the brand with a delightful touch of humour.
Credits
Design Team: Sam Moffat, Doug Hagger, Maddy Johnston, Kirsty Salter
Store/Watermelon Photography: Jeremy Button
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Connect:
hi@mulch.work
+61(0)3 6292 5544
Project enquiries
Studio:
Third Floor, Bank Arcade
64-68 Liverpool Street
Hobart TAS 7000
Always was, always will be.
Mulch acknowledges the muwinina people as the traditional custodians of the lands on which we operate. We pay our respects to their Elders past, present and emerging. We recognise the ongoing connection of all First Nations peoples to their Country, land and sea.